MAZ NEXA Company Profile 2026
MAZ NEXA2026

Your Solutions Partner

Backed by global expertise and local insight, MAZNEXA is a joint venture between NEXA and Saudi-based MAZHolding, with over two decades of experience across local and international markets. We deliver integrated digital solutions using the latest technologies, acting as a consultative partner to help you achieve real, results-driven marketing and sales success.

20+
Year History
5
Global Locations
300+
Active Clients
1%
Top 1% of HubSpot Partners Globally
180+
In-house Digital Marketing Specialists
KSAUAEUSAUNITED KINGDOMAUSTRALIA
01

Defining Our Core Values

01

INTEGRITY

We act with honesty and transparency in everything we do.

02

INCLUSIVITY

We create a respectful, inclusive environment where everyone feels valued.

03

UNITY

We work together as one team toward shared goals.

04

GROWTH

We empower continuous development for our team and clients.

05

AUTHENTICITY

We stay true to who we are and deliver honest, meaningful solutions.

02

What sets us apart

01

Agility

Fast, adaptive, and decision-driven

02

Deep local understanding

Rooted in Saudi culture and regional dynamics

03

International experience and standards

Global best practices, consistently applied

04

Fresh narrative communications

Authentic storytelling from the heart of the world

05

Bold, innovative approach

Challenging conventions to create real influence

Global reach

Our main hub in Riyadh, complemented by a network of professionals and affiliated partners around the globe, allows us to cultivate diverse talent and deliver exceptional, relevant service to our clients.

03

Key Clients

Trusted by businesses across industries

CultureReal EstateTechFMCGFinanceSportsNon-ProfitTransportationTourism
04

Marketing Partner

Our marketing partners are the cornerstone that builds bridges of success between brands and their audiences. By combining the power of technology with a forward-looking vision, we deliver smart and innovative solutions. Through these strategic partnerships, we unlock new avenues for engagement, maximize campaign impact, and transform ideas into tangible experiences that leave an unforgettable mark in the market.

Investing in Partners of Success

At MAZ NEXA, we build innovation-driven partnerships, using data and creativity to turn brands into digital success stories. We invest in scalable, precise, data-driven solutions for high-performance marketing campaigns. We have partnerships with over 400 tools.

Collaboration & WorkflowAnalytics & Performance TrackingPerformance ToolsAI Tools For ProductivityWebsite toolsCreative & Content Production
05

What we offer

We're your partner across:

Strategy
Tailored strategies to achieve your business goals for long-term success.
Creative Content
Delivering impactful creative content that connects your brand with its audience.
Social
Enhancing your digital presence through social media strategies that drive engagement.
Web & App
Developing user-friendly web and app platforms for seamless digital experiences.
Search
Improving your search engine visibility to increase organic traffic to your site.
AI Solutions
Leveraging AI to optimize processes and create personalized customer experiences.
Performance Marketing
Marketing strategies focused on measurable results and maximizing ROI.
HubSpot Services
Unlocking the full potential of HubSpot for lead management and marketing optimization.
CRM
Strengthening customer relationships with effective CRM solutions.

Service detail

Social Media

We manage and grow your digital presence across social platforms through a data-driven approach. We provide:

  • Account management
  • Monthly content planning
  • Community management
  • Performance reporting & insights

Creative Content

We create impactful content that connects brands with their audiences in an emotional and intelligent way. This includes:

  • Visual identity design
  • Video production (Reels / Campaigns)
  • Content writing (Arabic & English)
  • Professional storytelling

Strategy

We develop data-driven digital strategies built on deep market insights, audience behavior, and competitive analysis to align business goals with the right opportunities. Our approach combines research, benchmarking, and actionable insights to create clear execution plans, including KPIs, customer journeys, channel selection, messaging, and phased roadmaps. We ensure continuous optimization through real-time data, enabling efficient execution and maximizing ROI.

Web & App Development

  • Website & app design (UX/UI) focused on user journeys, conversion, and mobile-first experience
  • Custom development using scalable technologies with CMS implementation and full system integrations (CRM, APIs, third-party platforms)
  • SEO-ready architecture including technical optimization, speed performance, and on-page best practices
  • End-to-end delivery covering design, development, testing, deployment, and post-launch optimization
  • Continuous performance enhancement including analytics tracking, security updates, and user experience improvements

HubSpot CRM & Automation

We implement integrated CRM and automation solutions to streamline operations, enhance customer relationships, and drive measurable business growth.

  • CRM implementation & setup
  • Marketing automation & lead nurturing
  • Sales pipeline optimization
  • Reporting & data-driven insights

Branding & Brand Identity

Building and developing a strong visual and strategic brand identity, including logo design, color palette, visual direction, and tone of voice to ensure a professional, distinctive presence that reflects the company's vision and positioning.

SEO / GEO & Digital Visibility Optimization

Enhancing website visibility across traditional search engines and AI-powered platforms through technical optimization, content enhancement, keyword strategy, and user experience improvements to increase organic traffic and improve audience reach quality.

AI Solutions

Developing intelligent AI and automation solutions, including AI Agents, system integrations, and customer service and operational automation to improve efficiency and enhance customer experience, with support for omnichannel automation, workflow orchestration, real-time analytics, scalable infrastructure, and Arabic-native conversational experiences built to enterprise-grade standards.

BOLD PR service

Strategic Communications

  • Corporate communications
  • Influencer and partnership strategy
  • Content and storytelling strategy
  • CSR programs

Advisory and Reputation Management

  • Thought leadership and executive positioning
  • Crisis planning and management
  • Executive media training workshops

Content and Media Relations

  • Always-on content
  • Media and KOL plans
  • Media tours and trips
  • Media events planning and execution

Data and Intelligence

  • Reputation and performance measurement
  • Risk prediction and mitigation
  • Innovation applications of AI
06

Previous work

Select a project to open its full detail.

07

Branding Guidelines

Pattern usage — Visual Pattern

The EYEN pattern is directly inspired by the brand logomark and is used to subtly reinforce the visual identity without overpowering the core content. It should be applied in controlled areas such as backgrounds, covers, and supporting visual elements, while always maintaining clarity and readability.

MAZ NEXA · 2026
Compiled from the MAZ NEXA company deck